You're just one shift away from

unleashing the

unlimited success that

awaits you

Do You Have A Slow Or Go Identity?

Take the unique quiz to figure out if your current identity type, what it means about your future, and how to shift it.

Book Anthony Trucks To Speak At Your Next Event

Anthony’s personal mission is to help others understand their past and present so they can shift their identity and

elevate their life and business. Anthony relishes the opportunity to give keynotes, professional trainings, and

workshops to teach and empower people to take control of their lives and unlock the potential and success that

awaits.

Our Proven Identity Shift Process:

“The Dark Work Experience”

The fastest path to unlocking your full potential

STEP 1

Free Training

This quick training will give

you an enlightening look into

the the power of an identity

shift and the "Dark Work

Experience" that we utilize to

guarantee our clients success.

STEP 2

Breakthrough Call

This FREE call with a trained

team member will help you

gain clarity on what's needed

to stay focused on your goal

and the specific experience

needed to shift your identity

and shine your brightest in all

walks of life.

STEP 3

Dark Work

Experience

Once you have the full

breakdown of what your

needs are, and the ways we

can help fulfill those needs,

the last step is to take the

necessary actions to shortcut

your path to success..

About

ANTHONY
TRUCKS

Anthony Trucks is a former NFL Athlete, American Ninja Warrior on NBC, international speaker, host of the Aww Shift podcast, author of the “Identity Shift” book, and the founder of Identity Shift coaching. He uses cutting-edge research in science and psychology to upgrade how you operate so you can elevate your life and business to reach your full potential. After being given away into foster care at 3 years old, being adopted into an all white family at 14, losing his NFL career to injury and more he learned how to shift at a very young age, and now his life mission is teaching others how to do the Dark Work to Make Shift Happen in their lives.

Coaching Programs

Anthony has proven that there is a way to genuinely make success your second nature when you learn to operate at your highest level possible. He has created a suite of programs and services that guide you step-by-step through a process to upgrade how you operate so you can elevate your life and business.

Best-Selling Author

Trust Your Hustle: A Life Forged by Fire Pt. 1

Get to know Anthony Trucks in his debut novel as he tells the story of his life from childhood to adulthood. As a foster kid raised in poverty, life seemed bleak but during his teenager years he reached a pivotal moment where he learned to transform obstacles into achievements. A series of setbacks, depression and hopelessness led him to where he is today. Everyone has a story. Here is his.

Identity Shift: Upgrade how you operate to elevate your

life (Coming Soon)

In his sophomore publication, Anthony shares the secrets to success, but not in the gimmicky way that readers are used to. Innate with in all of us lies the ability to shift into the identity that enables us to unlock a new level of power, perspective, passion, productivity and to be successful in life. This book is the concept and process to making an identity shift that will change your life.

GPS Planner

In 2011 Anthony was trying to scale a business with 20 direct employees, be a present father, stay in shape, and try to have a great relationship. Unfortunately he had no structure, no plan, and no hope of succeeding. He was forced to create a tool that allowed him to succeed in all areas of life and the GPS planner was born. Fast forward through 9 years of refinement and perfection and the GPS Planner was born.

What Clients Are Saying

Every individual has what it takes to achieve everlasting success and

happiness. You just have to shift into that ideal identity to unlock

your potential. Anthony has spent years coaching and empowering

individuals to push beyond their circumstances and shift to get the

life they desire and deserve. Check out these testimonials and see

for yourself what is possible for your life when you make your shift.

Do You Have A Slow Or Go Identity?

Take the unique quiz to figure out if your current identity type, what it means about your future, and how to shift it.